As for the Estee Lauder brand itself, I believe most of us will have a picture and thought of an “old and luxury brand belong to the old people in example my mom, my aunt, and even my grandma”.
No lies, they’re all hardcore fans of this brand! But with the redesigned store and this High Touch concept which represents the brand new Estee Lauder aiming for the every modern woman—not only the old ones—I personally feels “wah!” to see the store for the first time.
Estee Lauder is a manufacturer and marketer of high end skin care, make up and hair care products. The Company was founded by Estee Lauder and her husband Joseph Lauder in 1964. Estee Lauder’s mission is to “Bringing the best to everyone we touch”. The Company is part of the Estee Lauder Group of Companies, which owns Clinique, Aramis, Origins, Prescriptives and numerous other luxury skin care, make up and fragrance brands.
Estee Lauder products can be found at prestigous department stores around the world, including Sephora, Macys, Bloomingdales, Harrods, Nordstrom, Selfridges, Dillards, Neiman Marcus and Belk. They also have a strong online presence, skin products can be purchased directly from esteelauder.com. Estee Lauder offer free delivery when you spend more then $50, skin care samples and the products are always very elgently packaged. Estee Lauder has over 800 positive reviews on the internet and very few negative reviews in comparison.
Estee Lauder has significant research and development resources, currently employing 500 + staff engaged in R&D. Estee Lauder had approximately 550 employees engaged in R&DFor the purposes of this Estee Lauder review, we have analyzed Estee Lauder’s skin care products range. In future, we may review their make up range but right now we are concentrating on performance anti aging skin care products for the face. Estee Lauder’s best sellers are Advanced Night Repair, Perfectionist, Advanced Time Zone, Idealist, Daywear and Resilience Lift.
Thank you for the invite Estee Lauder!
