From doughnuts, cupcakes, macarons, mille crepe, Taiwanese milk tea to shaved ice, there’s a certain period that many go gaga over them.
Franchises for these products are mushrooming, same goes to the brands, varieties and flavours. When choices increase, consumers tend to narrow down the choices and pick their love instead of trying out blindly. Those with good quality continue to win the hearts of consumer, whether the fever has lapsed, or not.
Humble Beginnings, the mille crepe specialist is a good example who manage to gain popularity over the years, regardless of the number of competitors that have also increase within these years.
Started off back in 2007 in Johor, Humble Beginnings is the very first e-shop that specializes in home base fresh mille crepe for delivery. They do not have a physical shops, and so they couple with some florist shops and coffee shops that work as pick up points for customers. They expanded to KL, PJ, Penang, Prai, and Singapore later, building up popularity by word of mouth.
Making an online order for their mille crepe is pretty simple.
Step 1, Choose your cake size- regular(0.9kg) without toppings, regular with toppings, large(1.4kg) with toppings, large without toppings.
Step 2, Choose your toppings if there is any- pick from blueberries, strawberries, lemon rind, white choc, dark choc, peanut butter, red beans, mango, peache, M&M’s, Reese’s, chocolate chips, oreo’s cookies, dark chocolate, etc.
Step 3, Put on any description you wish to have on the cake, and ask for pre cut into 8, 12, 16, or cubes with toothpicks.
Step 4, Specify your delivery address/ pick up points, delivery date, quantity
Step 5, Pay using their online payment service, or COD.
Step 6, Enjoy your mille crepe!
Scanning through the display, you will be spoilt with choices. Cheesy cheese, chocolate orange, coffee bliss, french vanilla, lemon cream cheese, mango cheese, matcha latte, nutella banana, oreos cookies n cream, pandan kaya, strawberry heaven, swiss chocolate velve, peach passion, peanut butter blueberry, peanut butter chocolate, rasberry cheese yougurt, Reese’s surprise, and royal milk tea. Priced at RM9.90 per slice.
20 layers of crepes in each cake, with fresh cream and vanilla custard layering between one another. Each layer is handmade, hand-layered, time consuming but well done with care and love. The top most layered is caramalized, promoting nice sugary smoky sensation.
Flat crepe is one of the essential requirements towards a good mille crepe. And Humble Beginings does that well. Each layer of crepe is of the same thickness at the side and centre, making up a perfect mille crepe. For mille crepe created by some other shops, we do find them thicker at the centre, but thinner at the side, causing a mountain like shape when we look over horizontally.
Another extra point is, their crepe is made using essence from dairy milk, hence more fragrance compare to those made using non-dairy products. Made fresh using only quality ingredients with no preservatives, they can be kept in fridge for 5 days.
Among all, french vanilla, swiss chocolate velvet, peanut butter blueberry and oreo cookies n cream are the best seller.
Consumers eat, and they know.
Looking for quality mille crepe? get them at Humble Beginnings.
Their thousand layer cakes speak a thousand words.
Try it to believe it.
