A big crowd gathered outside The Heeren on Friday afternoon for the soft opening of the new Robinsons flagship store located along Orchard Road. The new location is part of Robinsons’ big move from The Centrepoint Mall, where its lease ends this quarter.
Robinsons has been located at The Centrepoint since 1983, where the retail space took up 130,000 sq ft. This time, the store boasts 150,000sq ft and five floors of retail space. Brands that were previously unavailable in Singapore, such as cosmetics brand Illasmasqua, are now available. Other highlights include a fragrance bar with over 40 brands of perfumes and a basement with tableware, cookware and household appliances.